First designed by Herb Lubalin as a logo, not a typeface, Avant Garde has had a tumultuous history. Once a representation of innovation and singularity, its popularity in the 1970s has given it a distinctly retro connotation in modern times.
Designed in 1798 by Giambattista Bodoni, the serif font Bodoni drew inspiration from elements of the English typeface Baskerville and the French typeface Didot, with the result widely-regarded as one of the most influential and easily-recognized typefaces in history. Learn More
Featuring fluent curves and strokes without serifs, DIN, released by Frankfurt’s D Stempel AG foundry in 1923, is minimal in appearance, bold, striking, and highly legible. The design was based on a 1905 typeface for the Royal Prussian Railway Administration and was originally used for schematics and blueprints. Learn More
Gill Sans, a sans-serif typeface widely used today, was designed by Eric Gill in 1926; the first public usage of the typeface was that same year, when Gill used it on signage for a new bookshop opening in his hometown of Bristol. Learn More