Details
Classic modern design never goes out of style: it is merely retired or subtly adapted to its given place and time. Having surveyed handwritten, new vintage, and new ornamental tendencies in type and lettering, graphic-design guru Steven Heller now turns his encyclopedic gaze on Modernism.
New Modernist Type reveals how a graphic language of simplicity and economy has impacted contemporary design. Hundreds of examples by international designers are grouped into three thematic chapters: Old Modern (when the machine age influenced graphic design), Playful Modern (wit, humor, and transformation), and Meta Modern (typography as icon and symbol). An historical introduction places today’s tendencies in context, and the reference section features a list of designers’ websites.
New Modernist Type reveals how a graphic language of simplicity and economy has impacted contemporary design. Hundreds of examples by international designers are grouped into three thematic chapters: Old Modern (when the machine age influenced graphic design), Playful Modern (wit, humor, and transformation), and Meta Modern (typography as icon and symbol). An historical introduction places today’s tendencies in context, and the reference section features a list of designers’ websites.
Additional Information
| Author | Steven Heller / Gail Anderson |
|---|---|
| Publisher | Thames & Hudson |
| Page Count | 272pp |
| Publication Size | 8.75 x 9.5 x 1.25 |
| Publication Notes | hardcover, color |
| Publication Date | October 1, 2012 |
| ISBN | 978-0500241417 |
You may also be interested in the following product(s)
Hyperactivitypography from A to Z
$29.90
|
Typeface: Classic Typography for Contemporary Design
$40.00
|
Elegantissima: The Design and Typography of Louise Fili
$40.00
|
Related Products
Check items to add to the cart or select all
My Cart
You have no items in your shopping cart.