How to Use Images

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Quick Overview

Fundamental to the study of graphic design is the creative use of images in a design context.

How to Use Images

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Details

This book teaches you how to select and use images for a range of applications, including: magazines and newspapers, posters, booklets, books, leaflets, stationary, book and CD covers, advertising and promotional material, packaging, point of purchase, web pages, and digital advertisements. It explores methodologies for choosing, placing, combining, manipulating, and montaging imagery and the relationship of image to text, with chapters on: • Selection • Structure and layout • Composition • Communication • Color • Image potential • Production Using fully illustrated case studies from leading graphic designers and practical exercises, the book provides professional insights and tips into ways of using pictures to maximum effect.

Additional Information

Author Lindsey Marshall / Lester Meachem
Publisher Laurence King Publishing
Page Count 192pp
Publication Size 8.5 x 11
Publication Notes softcover, 380 color illustrations
Publication Date June 17, 2010
ISBN 978-1856696586

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